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Sudden Drop in Your Google Rankings

Over the last nine months or so we have received and increasing number of calls and emails from people who have experienced a sudden drop in their Google rankings.

One of the many reasons Google may deindex a site or reduce its search engine position is that the site has been flagged as being a source of malicious software.

Database driven web sites (WordPress and Joomla being the most popular), are particularly vulnerable because some themes, components and plugins are not particularly secure and hackers can alter the code on your site to distribute malicious software on their behalf.

That’s why it’s a good idea to try to minimise the number of plugins you use and try to keep your version of content management system and the associated plugins up to date.

If you want to see if your web site has been flagged by Google there is a nice tool that will let you know.

The address for this tool is http://www.google.com/safebrowsing/diagnostic?site=yourwebsite.com.au
(change the yourwebsite.com.au to your web site)

Example: http://www.google.com/safebrowsing/diagnostic?site=searchenginecourse.com.au

If you do see that your site has been flagged, you need to fix the vulnerability and then ask for a manual review via Google Webmaster Tools.

Betting on Kevin Rudd – Odds to Win

kevin rudd odds to winAccording to one online betting source, punters have turned their noses up at current Prime Minister Julia Gillard and are putting their money behind Kevin Rudd.

Miss Gillard is at odds of $2.92 to be Labor leader at the next election with Betfair saying their customers give her just a 30% chance of staying Prime Minister.

One Brisbane punter said: “I’ve dropped $500 on Kevin emerging the winner on Monday. I figure there are 103 smart and educated people with their jobs on the line next election. They would be stupid not to back Kevin no matter how psychotic he may seem. The public don’t see psychotic Kevin in Canberra. They see Kevin on TV. And that’s the guy they want to vote for, not Julia who has broken some important deals with the independents and the voters.”

Ex-Foreign Minister Kevin Rudd’s odds of winning the prime ministership have shortened to $1.47.

“Unlike betting with the bookmakers or the TAB, odds on the Betfair exchange are set by punters themselves, meaning the market acts like a real-time opinion poll of public voting intention,” Betfair said in a statement today.

A Betfair spokesperson added: “Betfair punters think it’s all over for Julia Gillard and are increasingly sure Kevin Rudd will be back in the Lodge in time for the next election.

“Julia Gillard had traded as low as $1.55 to hold on, but Betfair punters remember what happened last time leadership speculation reached this level, and all the money since Australia Day has been for Kevin Rudd.”

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